Do you have an online business? Congratulations! There are so many exciting new ways to market your service or product Wholesale Jahlani Tavai Jersey , as you may already know. Or perhaps you've been hired to write articles for a client's online business, and want to make sure you've thought of everything. This article outlines the key actions to take in writing professional, well-written and engaging content for an online business.
Action #1: Most online businesses have a matching online newsletter that comes out on a regular basis. Others are retailers who sell both on line and in stores, and use both email messages and hard copy catalogues. In every case, the articles (and other content) are focused on the benefits to the client. Your article may be about what you sell Wholesale T.J. Hockenson Jersey , but it must definitely tell the reader what they can do with the product andor how the product will help them. "Our furniture is made of solid oak" doesn't work as well as "Furniture from the Orchard Studio is made of solid oak that lasts for generations."
Action #2: Begin your article with some intriguing statement or anecdote, as a way to draw your reader in.
Action #3: Remember that an article in a newsletter is not a sales tool, but a way to provide useful information to your clients and prospects. Over all, your newsletter should have only 20% promotional material-the other 80% should be informational. The purpose of the newsletter, especially its articles Cheap Da'Shawn Hand Jersey , is to be helpful and to demonstrate the depth of your knowledge. The more your clients see how expert you are, the more likely they are to trust buying from you.
Action #4: If your articles are to be published in an enewsletter, with the use of an email service provider, keep them quite short-200-300 words. People reading on line scan, rather than read carefully Cheap Tracy Walker Jersey , and only read small portions of the content. If you believe that your content is important, while too long for an online newsletter, simply provide the first paragraph or two in the enews, and then provide a link to the rest of the article on your website-which is where you want them to go, anyway!
Action #5: If you send out a hard copy newsletter as part of your marketing plan Cheap Kerryon Johnson Jersey , even though your business is entirely on line, you are free to use much longer articles. For example, Upton Tea Imports, in Holliston, MA Cheap Frank Ragnow Jersey , does almost all of its business through the web, but they also provide a 20-page combined newsletter and catalogue. The articles in the newsletter, highlighted on the web, educate the reader about the history of tea, its harvest and curing Cheap A'Shawn Robinson Jersey , and the many different ways it has been sold over time. Since Upton's readers, as tea-drinkers, have a special interest in the subject, this makes good sense.
Action #6: Your articles, whether long or short Cheap Jalen Reeves-Maybin Jersey , should be well-written. This means following all the rules of grammar, and proof reading for typos. Read the article aloud to yourself-a great way to spot rough patches-and ask someone else to read it over for errors. Remember that spell-check doesn't catch everything!
Copyright (c) 2010 Jane Sherwin. You may reprint this entire article and you must include the copyright info and the following statement: "Jane Sherwin is a writer who helps hospitals and other healthcare facilities communicate their strengths and connect with their readers." In order to assist you in choosing a business that suits your character traits and your current lifestyle I have created a very simple questionnaire. If you expect family involvement in the business then the questionnaire applies to each and every member of your family that you expect to be an integral part of and involved in the business.
Some of the questions may seem to be very obvious, patronizing or even foolish, but you would be surprised at how many people have not considered each and every item. You may find it difficult to answer yes or no to a question, but it is important that you give it your best try. It is also important that you are honest with yourself and remember that there are no right or wrong answers.
If you desire to make the best use of the questionnaire Cheap Teez Tabor Jersey , I recommend that you and each member of your family answer the questions now (if you wait until you have identified a potential business it is much harder to answer the questions impartially and honestly).
Once you have identified a business that is a potential acquisition, compare the character traits and lifestyle that you will need and must have if you actually consummate acquiring the business against the answers to the questions that you gave initially. Then you can determine if you are willing to accept the changes to your attitudes and lifestyle that your new business will demand. If nothing else the completed questionnaire will show you the consequences towards your attitudes and lifestyle should you consummate the acquisition of the business in question.
If for instance, you initially answered, ?yes? to question number 1;
?I want to work a basic 9 to 5 day?
and you are investigating a business that currently opens at noon and closes at 9 p.m. you would not have a ?Match? and you would not check off the box under ?Match?. After you have checked or not checked all of the ?Match? boxes you can go back and decide whether or not you will accept the lifestyle differences. In this case you would have to decide whether or not you would be prepared to adjust your lifestyle so that you could work from noon until 9 instead of 9 to 5.
You may wonder how to respond to a ?Match? on a question such as number 7;
?I pick my children up from school or other events on a regular basis?.